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Greenwashing, pourquoi les marques passent au vert ?

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communication,marketing et commerce,marketing financier,marketing 1.0,marketing générationnel,marketing quantitatif,marketing underground forum,marketing bts,digital et compagnie,marketing guerilla,marketing et publicité,marketing wallpaper,marketing et management du point de vente,marketing banque,digital zandoli,digital zoom,digital homicide,concepteur rédacteur web, 440
 

Le greenwashing c’est quand des produits prétendent être plus proche de l’environnement il y en a de plus en plus.

Autrement dit éco-blanchiment, c’est une méthode de marketing consistant à communiquer auprès du public en utilisant l’argument écologique.
 

Des produits qui prétendent être plus proche de l’environnement il y en a de plus en plus, alors forcément quand on est pas écolo dans l’âme ca peut donner envie d’acheter. Et vous ? Vous achetez vert ?

 

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Even the all-powerful Pointing has no control about the blind texts it is an almost unorthographic life One day however a small line of blind text by the name of Lorem Ipsum decided to leave for the far World of Grammar. The Big Oxmox advised her not to do so.

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